Google Ads Search Certification Exam Answers

Your client’s product costs US$50 to produce, and it sells for US$150. She’s sold 10 units and spent US$700 on her AdWords campaign. How would you calculate her return on investment (ROI) to help her understand the benefit of using AdWords?

Latest Update on 11th June, 2019 by Certification Course Answers

Your client's product costs US$50 to produce, and it sells for US$150. She's sold 10 units and spent US$700 on her AdWords campaign. How would you calculate her return on investment (ROI) to help her understand the benefit of using AdWords?

  1. [US$1500 (revenue) – US$1200 (cost + AdWords spend)] / US$1200 (cost + AdWords spend)
  2. [US$1500 (revenue) – 10 (number of products sold)] / US$1200 (cost + AdWords spend)
  3. [US$150 (sales price) – US$1500 (cost)] / US$700 (AdWords spend)
  4. US$1500 (revenue) / US$1200 (cost + AdWords spend)

100% Correct Answer

  • [US$1500 (revenue) – US$1200 (cost + AdWords spend)] / US$1200 (cost + AdWords spend)

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