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You want to increase awareness among 18- to 34-year-old men. Which of these Brand Lift metrics would you use to see if your campaign is effective?

Latest Update on 28th April, 2019 by Certification Course Answers

You want to increase awareness among 18- to 34-year-old men. Which of these Brand Lift metrics would you use to see if your campaign is effective?

  1. Sales lift
  2. Brand interest
  3. Brand favorability
  4. Brand awareness

100% Correct Answer:

  • Brand awareness

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