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You are interested in understanding how campaigns are driving traffic to your site. What metric would you look at to see how often people who see your ad end up clicking it?

Latest Update on 24th March, 2018 by Certification Course Answers
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You are interested in understanding how campaigns are driving traffic to your site. What metric would you look at to see how often people who see your ad end up clicking it?

  1. Clickthrough rate
  2. Conversion
  3. Cost-per-acquisition
  4. Cost-per-click

100% Correct Answer

  • Clickthrough rate

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