You are concerned about the potential of purchasing counterfeit inventory. How does ads.txt help you avoid this problem?

1. Ads.txt conducts searches of each publisher and distributor to see if they have any past history of fraudulent inventory.
2. Publishers and distributors must publicly declare the companies they authorize to sell their digital inventory.
3. Ads.txt provides publishers and distributors with a verification code that is listed as part of the auction invite. This code verifies that the publisher or distributor is approved to sell inventory.
4. Publishers and distributors are required to register with ads.txt and submit documentation of their eligibility to sell digital inventory.

100% Correct Answer

• Publishers and distributors must publicly declare the companies they authorize to sell their digital inventory.