Which two ways can Performance Planner help marketers for purposes of budget planning? (Choose two.)

1. Estimate the opportunity for increased sales during upcoming seasonal periods.
2. Review the amount of spending for each keyword in a campaign over the past month.
3. Ascertain how different budgets will impact performance through insights gained.
4. Decide which billing method accomodates a particular account.

Correct Answer :

• Estimate the opportunity for increased sales during upcoming seasonal periods.
• Ascertain how different budgets will impact performance through insights gained.