Which sentence best describes what Amazon Attribution enables advertiser to accomplish?

1. Amazon Attribution enables advertisers to understand how their Amazon advertising media performs on non-Amazon properties.
2. Amazon Attribution allows for performance measurement of ads on Amazon properties.
3. Amazon Attribution allows for advertisers to upload media from other sources to Amazon properties.
4. Amazon Attribution enables advertisers to understand how their non-Amazon Advertising media impacts customer engagement with their brand on Amazon.

Correct Answer:

• Amazon Attribution enables advertisers to understand how their non-Amazon Advertising media impacts customer engagement with their brand on Amazon.