Amazon Marketing Cloud Certification Answers
Which of these use cases can be achieved when using Amazon Ads events in conjunction with first-party inputs?
Latest Update on 27th June, 2023 by Certification Course Answers
Which of these use cases can be achieved when using Amazon Ads events in conjunction with first-party inputs?
- Understanding top audience attributes of those exposed to Amazon DSP campaigns
- Attribution of on-Amazon conversion events to Amazon Ads media events
- Understanding the overlap of those exposed to Amazon DSP campaigns and those exposed to sponsored ads campaigns
- Attribution of offline conversion events to Amazon Ads media events