Which of these scenarios can media targeting be the most useful for? (Select all that apply)

1. An online retailer wants to serve ads to customers who have shown interest to a new novel in the past.
2. A music store wants to place one advertisement for a guitar on its website.
3. A toy store wants to serve several new characters to parents with children in a specific age range.
4. An autobody store wants to advertise a new promotion to audiences near all its locations.

Correct Answer:

• An online retailer wants to serve ads to customers who have shown interest to a new novel in the past.
• A toy store wants to serve several new characters to parents with children in a specific age range.
• An autobody store wants to advertise a new promotion to audiences near all its locations.