Which of the following statements are true of view through conversions? Select al that apply.

1. It is a powerful way to understand ad performance.
2. It can help understand platform performance vs. other publishers.
3. It is based upon viewing an ad and a conversion happening later.
4. It is a conversion that happens after a user clicks on an ad.

Correct Answer :

• It is a powerful way to understand ad performance.
• It can help understand platform performance vs. other publishers.
• It is based upon viewing an ad and a conversion happening later.