Which of the following are best practices when setting up your campaign?

1. Each campaign represents a specific audience you are targeting.
2. Add 3 – 5 images per ad group.
3. Start with low bids and low daily budgets.
4. Limit site and device exclusion at launch, and optimize after based on key performance indicators.

Correct Answer :

• Each campaign represents a specific audience you are targeting.
• Add 3 – 5 images per ad group.
• Limit site and device exclusion at launch, and optimize after based on key performance indicators.