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When it comes to driving action, you should focus on audiences with the strongest level of intent. Which of these “lowest funnel” audiences is comprised of users who’ve already interacted with your brand, but for some reason didn’t convert?

Latest Update on 10th December, 2019 by Certification Course Answers
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When it comes to driving action, you should focus on audiences with the strongest level of intent. Which of these "lowest funnel" audiences is comprised of users who've already interacted with your brand, but for some reason didn't convert?

  1. In-Market Audiences
  2. Remarketing or Customer Match
  3. Custom Intent Audiences for YouTube
  4. Similar Audiences

Correct Answer:

  • Remarketing or Customer Match

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