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When determining buyer personas, which type of information is most important to capture?

Latest Update on 15th December, 2019 by Certification Course Answers
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When determining buyer personas, which type of information is most important to capture?

  1. Psychographic information
  2. Demographic information
  3. Both are equal
  4. Neither. Your buyer personas are actual customers you’ve worked with.

Correct Answer:

  • Psychographic information

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