What is social selling the inbound way?

1. When a salesperson sends a direct message to a new follower with an offer or request to go to the company’s website
2. When a salesperson provides value by offering thoughtful content and answering questions for prospects
3. When a salesperson follows all a prospect’s social media channels and tags them with regular product offers
4. When a salesperson supplements their social posts with digital advertising

Correct Answer:

• When a salesperson provides value by offering thoughtful content and answering questions for prospects