What is sales enablement?

Options 1:

1. The processes, content, and technology that help sales teams sell efficiently at a higher velocity.
2. Any strategy that helps sales teams close more deals.
3. The process of replacing your existing marketing functions with sales positions.
4. All of the above.

Correct Answer:

• The processes, content, and technology that help sales teams sell efficiently at a higher velocity.

Options 2:

1. The methodology that prioritizes the needs, challenges, goals, and interests of individual buyers.
2. The process of selling web-based software to clients.
3. The approach your business takes to provide sales with the resources they need to effectively sell.
4. The process of designing and conducting experiments to optimize and improve the results of a target area.

Correct Answer:

• The approach your business takes to provide sales with the resources they need to effectively sell.