Google Analytics Individual Qualification Exam Answers
What is an attribution model in Google Analytics?
Latest Update on 20th December, 2017 by Certification Course Answers
What is an attribution model in Google Analytics?
- [A] the set of rules that determine which AdWords ads are credited with a conversion
- [B] the set of rules for assigning sessions to new vs returning users
- [C] the set of rules that determine how credit for sales and conversions is assigned to touchpoints in conversion paths
- [D] the set of rules for assigning specific interest categories to each session