What is a Twitter Pixel?

1. A snippet of code placed on your website in order to track and measure the actions a user takes
2. A measurement solution that allows a direct, server-to-server connection to share conversion data with Twitter.
3. The maximum time window chosen between a user interacting with your ad and a conversion event occurring on your website.
4. A piece of code that allows you to track individual actions on your website, such as purchases.

Correct Answer :

• A snippet of code placed on your website in order to track and measure the actions a user takes