What is a passive buyer?

1. A buyer who needs extra encouragement before they commit to buying
2. A lead who has expressed interest in your product but hasn’t committed to a timeline for buying
3. A person who buys a product without speaking with a sales representative
4. Someone who is a good fit for your offering but isn’t looking to buy right now

Correct Answer:

• Someone who is a good fit for your offering but isn’t looking to buy right now