What is a benefit of portfolio bid strategies?

1. They manage bids on keywords across the portfolio to reach the target.
2. They manage geo-targeting across the portfolio of campaigns to reach the target.
3. They split conversion credit across all interactions to provide better insights.
4. They find the best-performing geographic areas and adjust bids to reach the target.

100% Correct Answer

• They manage bids on keywords across the portfolio to reach the target.