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Fundamentals of Digital Marketing Answers - Google Digital Garage Exam - Digital Skills - Digital Unlocked

What does the following definition describe? ‘The division of an audience into groups of who they are and what they like, with a goal of identifying a group most interested in your product/service.’

Latest Update on 28th June, 2021 by Certification Course Answers
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What does the following definition describe? 'The division of an audience into groups of who they are and what they like, with a goal of identifying a group most interested in your product/service.'

  1. Marketing channels
  2. Demographics
  3. Audience segmentation
  4. Group dynamics

Correct Answer:

  • Audience segmentation

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