What can be learned from a Search Funnel?

1. Search impression share for the last 30 days compared to CPC trends over time.
2. Budget usage for all Search campaigns, including budget limitations and opportunities for more traffic.
3. The series of steps a customer takes before completing a conversion, including information on ads, clicks, and other elements of your campaign.
4. The number of searches completed during a given period of time.

Correct Answer:

• The series of steps a customer takes before completing a conversion, including information on ads, clicks, and other elements of your campaign.