Google Ads Fundamentals Certification Exam Answers
What best describes Enhanced Cost-Per-Click (ECPC)
Latest Update on 10th February, 2018 by Certification Course Answers
What best describes Enhanced Cost-Per-Click (ECPC)
- ECPC is a separate bid set for ad groups using the Conversion Optimizer
- ECPC is a CPC bidding feature that automatically bids more aggressively in auctions more likely to result in a conversion
- ECPC is a Quality Score boost for advertisers using ad extensions
- ECPC is the discount applied to your Max CPC to determine actual CPC