- Uses manual signals to optimize goals
- Lets you manually set up campaigns
- Uses real-time signals to help you optimize goals
- Lets you reach customers across Google platforms
- Reduces complexity of campaign management via easy integration
Correct Answer:
- Uses real-time signals to help you optimize goals
- Lets you reach customers across Google platforms
- Reduces complexity of campaign management via easy integration
Smart Shopping Campaign helps you drive performance based on your specified conversion goals, delivering more conversions and value by optimizing performance in real-time and across channels using Smart Bidding. Smart Shopping campaigns help you optimize for your goals based on real-time signals across many Google platforms, including Google Search, Google Images, and YouTube, plus millions of sites and apps across the web.
You can create and manage Smart Shopping Campaigns through an integrated third-party platform (for example, Shopify or WooCommerce) for seamless marketing and tracking. This helps to reduce the complexity of campaign management via easy integration.
Smart Shopping campaigns can help you find and reach your audience across Google.
Chapter 6 – Unlock the Power of Smart Shopping Campaigns