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Ultimate SnowShoes wants to improve their conversion rate for the Winter Warehouse sale. What is a best practice for Ultimate SnowShoes while they’re testing ad copy?
Latest Update on 29th December, 2019 by Certification Course Answers
Ultimate SnowShoes wants to improve their conversion rate for the Winter Warehouse sale. What is a best practice for Ultimate SnowShoes while they’re testing ad copy?
- Keep the ad copy as generic as possible
- Test as many different versions of their ad copy as possible
- Include both landing page and ad copy tests for efficiency
- Limit the number of versions they test
100% Correct Answer
- Limit the number of versions they test