True or false? You should treat all of your contacts as equally important to your sales process.

1. True. The most important thing is to make sure your contacts feel like they’re your only contact.
2. True. Quota and commission are not as important as developing good relationships with your contacts.
3. False. You should only spend time on people who are eager to buy your product.
4. False. While it’s important to give all of your contacts the same level of respect, there will be times when you need to prioritize based on revenue potential.

Correct Answer:

• False. While it’s important to give all of your contacts the same level of respect, there will be times when you need to prioritize based on revenue potential.