True or false? It’s important to code a marketer-friendly website.

1. True — this removes bottlenecks, allows your team to move faster, and keeps developers building interesting projects versus spending their time making small updates.
2. True — marketers love to jump into the CSS and API code to adjust and improve the code the developers created.
3. False — the website has always been managed by IT and they always push website improvements to the top of their work list. There’s no reason to get marketers involved.
4. False — a CMS does not need to make it easy for marketers to work on the website, and most developers hate learning new systems.

Correct Answer:

• True — this removes bottlenecks, allows your team to move faster, and keeps developers building interesting projects versus spending their time making small updates.