To achieve your goal of increasing purchase intent for your products, what type of Google Video campaign should you use?

1. You should use online sales.
2. You should use lead generation.
3. You should use product and brand consideration.
4. You should use brand awareness and reach.

Correct Answer:

• You should use product and brand consideration.

To achieve your goal of increasing purchase intent for your products, you should use product and brand consideration type Google Video campaign.

Explanation: To increase purchase intent, a “Product and Brand Consideration” Google Video campaign should be used. This type of video campaign shows ads on both YouTube video and YouTube search networks, increasing reach and potential customers.