The internet has changed the power dynamics between buyers and sellers. How does sales enablement help businesses use this change to their advantage?

1. By helping sales teams focus on the prospects who are most interested in buying.
2. By making the company’s outreach efforts harder to ignore.
3. By making the business’s website more “mobile friendly.”?
4. By increasing the volume of sales emails the company sends out.

Correct Answer:

• By helping sales teams focus on the prospects who are most interested in buying.