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TechHut only sells accessories for PC computers. They notice they have been paying for clicks when customers search for “Apple computer accessories.” Which keyword match type should TechHut use to ensure ads are not served to customers searching for Apple accessories?

Latest Update on 27th June, 2023 by Certification Course Answers

TechHut only sells accessories for PC computers. They notice they have been paying for clicks when customers search for “Apple computer accessories.” Which keyword match type should TechHut use to ensure ads are not served to customers searching for Apple accessories?

  1. phrase match
  2. broad match
  3. negative phrase match
  4. exact match

Correct Answer:

  • negative phrase match

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