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Tailspin Toys wants to use a CPA metric to measure the effectiveness of its display advertising campaigns. What does “CPA” stand for?

Latest Update on 25th June, 2023 by Certification Course Answers
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Tailspin Toys wants to use a CPA metric to measure the effectiveness of its display advertising campaigns. What does “CPA” stand for?

  1. Cost per ad
  2. Cost per action
  3. Cost per analysis
  4. Cost per audience

Correct Answer :

  • Cost per action

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