Fundamentals of Digital Marketing Answers - Google Digital Garage Exam - Digital Skills - Digital Unlocked

Seth Is Considering Advertising His Business Using Paid Search Results. What Do You Think Makes Paid Search Advertising So Effective As A Marketing Method? Look At The Following Statements And Decide Whether They Are True Or False.

Latest Update on 7th May, 2021 by Certification Course Answers

Seth Is Considering Advertising His Business Using Paid Search Results. What Do You Think Makes Paid Search Advertising So Effective As A Marketing Method? Look At The Following Statements And Decide Whether They Are True Or False.

Module 5 Lesson 5 Paid Search Explained

Q.1 – Seth’s adverts are shown to people who are already interested in his type of business.

  1. True
  2. False

Correct Answer:

  • True

Q.2 – Seth will only be charged for advertising when his ad appears in the search results.

  1. True
  2. False

Correct Answer:

  • False

Q.3 – The paid search results are given a more prominent position on the search results page.

  1. True
  2. False

Correct Answer:

  • True

Q.4 – Seth will be charged for advertising only when someone clicks on his ad.

  1. True
  2. False

Correct Answer:

  • True

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