Mobile SEO Course Contents
Lesson 1. Introduction to Mobile SEO
This module serves as your introduction to mobile SEO, how it differs from desktop SEO, and why you need to master it for your success.
Lesson 2. Responsive Site and Content
Greg explains how proper site design plays such an important role in mobile site SEO, and why no mobile SEO strategy will succeed without it.
Lesson 3. Technical Aspects
As this lesson gets a bit more technical, learn how to create a responsive website and avoid technical issues that could damage your mobile SEO.
Lesson 4. UX
Online success is all about user experience. Learn about creating and optimizing a website that’s easy to navigate and easy to find.
Lesson 5. Speed
Mobile speed and load times have a big effect on your Google rankings, and, consequently, on your website traffic. This module on mobile speed SEO tells you how to optimize your site for speed.
Lesson 6. AMP and Apps
There’s more than one way to build for speed. AMPs and apps are two alternatives to load your content faster. Learn how here.
Lesson 7. Optimizing for Local
No mobile SEO strategy would be complete without optimizing for local search. Discover the basics of local optimization in this lesson.
Mobile SEO Course with Greg Gifford – SEMrush Academy
https://www.semrush.com/academy/courses/mobile-seo-course-with-greg-gifford
Mobile SEO Exam – SEMrush Academy
https://www.semrush.com/academy/exams/mobile-seo-exam
Free online digital marketing courses | SEMrush Academy
https://www.semrush.com/academy/courses?spec=ALL&lang=en-US
Questions & Answers
What makes your website responsive?
- Javascript
- Google Tag Manager
- CSS code
- Nothing, it’s automatic
Correct Answer:
- CSS code
Adding your city or location keyword to your meta description helps you rank better for mobile searches.
- False
- True
Correct Answer:
- False
What kinds of businesses need Local SEO?
- Any business with a physical storefront or that serves customers in a particular area
- Every business, thanks to mobile search
- Any business that sells online
Correct Answer:
- Any business with a physical storefront or that serves customers in a particular area
What’s one simple mobile UX code change that will help you get more form conversions?
- Loading the correct keyboard for each form field
- Making sure the form fields are sufficiently spaced out
- Using the correct click size on the submit button
Correct Answer:
- Loading the correct keyboard for each form field
Google’s spiders render your pages because Google wants to crawl your site as humans see it.
- False
- True
Correct Answer:
- True
When you’re designing content for your site, you should design primarily for desktop screens, then use CSS to adjust what’s on mobile.
- False
- True
Correct Answer:
- False
Choose the correct statement about mobile searchers according to Google research.
- They are usually searching from outside of their home
- They have a higher buyer intent
- They are more likely to look for directions
Correct Answer:
- They have a higher buyer intent
What’s Better For Your Business? AMP Or PWA?
- AMP
- PWA
- It depends on what kind of business you have and how your customers find you
- PWAMP
Correct Answer:
- It depends on what kind of business you have and how your customers find you
Choose 2 Correct Statements About Site Load Speed.
- Fast sites rank better
- You should make your site fast for a better user experience
- Slow sites are penalized
Correct Answer:
- You should make your site fast for a better user experience
- Slow sites are penalized
Why Are AMP Sites Faster?
- They’re hosted directly on Google servers
- They’re given an artificial boost by Google
- They have simplified code
Correct Answer:
- They have simplified code