DoubleClick Search Basics Assessment Answers

Sarah creates a floodlight activity group to track the number of hits on her advertiser’s home page. If she also wanted to track customer purchases, what does she need to do?

Latest Update on 16th March, 2018 by Certification Course Answers

Sarah creates a floodlight activity group to track the number of hits on her advertiser's home page. If she also wanted to track customer purchases, what does she need to do?

  1. Add another transaction tag to the activity group
  2. Ensure the activity group uses a custom variable
  3. Add a “Transaction – Items Purchased” tag to the group
  4. Create a separate activity group and a transaction tag in it

100% Correct Answer

  • Create a separate activity group and a transaction tag in it

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