- Target return on ad spend (Target ROAS)
- Maximize conversions
- Target impression share
- Enhanced cost-per-click (eCPC)
Correct Answer:
- Target impression share
Rashid wants to raise awareness of his brand and build campaigns focused on branded terms. He does not have much time to devote to daily bid management, so he decided to use automated bidding to lighten his workload. Which automated bidding strategy should Rashid consider using?
Correct Answer:
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