Match the following sponsorship types to the definitions.

1. Pre-roll ads before live video
2. Pre-roll ads on highlight clips
3. Brand integrations
4. Sponsored Moments

Correct Answer:

• Video ads that run in front of near-live feeds. (2)
• Content created by a publisher in partnership with an advertiser, which seamlessly integrates the advertiser via logo overlays, brand mentions, sponsored segments, etc. (3)
• Video ads that run before live feeds. (1)
• A storytelling format that collects Tweets, videos, images, and more around a single theme with interstitial ads within the experience and branding on the cover image. (4)