Luca’s running a Google App campaign for news publisher World News Online. Why should Luca care about the quality of World News Online’s listing on Google Play? (Choose two.)

1. Information on the Play listing page is used for app push notifications.
2. Information on the Play listing page is used by Google App campaigns as creative assets.
3. World News Online customers have higher expectations than average users.
4. A high-quality listing will encourage downloads by users from the Google App campaign.

Correct Answer:

• Information on the Play listing page is used by Google App campaigns as creative assets.
• A high-quality listing will encourage downloads by users from the Google App campaign.