DoubleClick Optimize performance in Search Assessment Answers

Knowing that DinoWorld park tickets tend to have a long conversion funnel, Johanna wants to give equal credit to every click that kept the user’s interest prior to purchasing tickets. Which model would she use to see credit assigned in this way?

Latest Update on 29th December, 2019 by Certification Course Answers

Knowing that DinoWorld park tickets tend to have a long conversion funnel, Johanna wants to give equal credit to every click that kept the user’s interest prior to purchasing tickets. Which model would she use to see credit assigned in this way?

  1. Linear
  2. Time Decay
  3. Position based
  4. Last click

100% Correct Answer

  • Linear

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