Karen has opened a new business and is using Google Display Ads to build awareness of her new products. How does Google Display Ads targeting help Karen reach her marketing objective?

1. By tracking website traffic, improving customer service, and driving longer customer interactions.
2. By getting her ad to the people she selects, based on automated marketing objective tracking.
3. By building a social following, improving customer engagement, and driving larger transactions.
4. By getting her ad in front of the right people, in the right place, at the right time.

Correct Answer:

• By getting her ad in front of the right people, in the right place, at the right time.