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Jamie Is Part Of The Content Marketing Team For fitstuff, A Sports Shop. The Content He’s Producing Needs To Appeal To New Customers, As Well As Provide Extra Value To Existing Customers. Which Of The Following Content Would Appeal Best To Both Audiences?

Latest Update on 7th May, 2021 by Certification Course Answers
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Jamie Is Part Of The Content Marketing Team For fitstuff, A Sports Shop. The Content He’s Producing Needs To Appeal To New Customers, As Well As Provide Extra Value To Existing Customers. Which Of The Following Content Would Appeal Best To Both Audiences?

Module 16 Lesson 3 Choosing The Right Format For Your Content

  1. List of the top 10 sports equipment outlets/shops
  2. A competition inviting customers to submit photos of themselves wearing fitstuff gear, with store gift vouchers up for grabs as prizes
  3. 10% discount vouchers for all new customers
  4. A blog about the store’s recycling scheme for old trainers

Correct Answer:

  • A competition inviting customers to submit photos of themselves wearing fitstuff gear, with store gift vouchers up for grabs as prizes

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