In what way can the power of Google’s AI be beneficial to advertisers?

1. By replacing the need for analytics solutions
2. By reducing the volume of search conversions
3. By minimizing marketing insights
4. By optimizing performance in real-time

Correct Answer:

• By optimizing performance in real-time

Google’s AI serves as a powerful tool for advertisers, optimizing performance in real-time. It employs modern AI marketing tools to process extensive data on campaign performance and customer behaviour. Identifying patterns and connections swiftly, Google’s AI formulates real-time predictions to improve performance and boost conversions. Leveraging Google’s AI allows advertisers to train machine learning models, optimizing outcomes and influencing the campaign process.