Programmable marketing basics Assessment Answers
Imagine you’re prepping your team about an upcoming programmatic campaign and someone asks you how you’ll actually plan and buy ad space. What do you say?
Latest Update on 16th May, 2019 by Certification Course Answers
Imagine you're prepping your team about an upcoming programmatic campaign and someone asks you how you'll actually plan and buy ad space. What do you say?
- You’ll have to research all the different trading desks and pick one to help you
- Use anything but an ad exchange to help with running campaign
- You’ll use ad publishers to help you with this
- This happens with demand-side platform technology
100% Correct Answer:
- This happens with demand-side platform technology