If you were developing an online-to-offline strategy, which of these options would help you engage with your team?

1. Ask thought-provoking questions to align on customer and business goals
2. Meet with each team separately to learn about their O2O strategy
3. Set separate online and offline KPIs and business objective for each team
4. Follow a traditional marketing structure designated online and offline teams

Correct Answer :

• Ask thought-provoking questions to align on customer and business goals