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If a digital marketing manager was switching over to a value-based bidding strategy for their campaigns, but needed to work within a fixed budget, which Smart Bidding strategy would work best for them?

Latest Update on 27th June, 2023 by Certification Course Answers
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If a digital marketing manager was switching over to a value-based bidding strategy for their campaigns, but needed to work within a fixed budget, which Smart Bidding strategy would work best for them?

  1. Maximize conversions
  2. Maximize conversion value
  3. Target ROAS
  4. Maximize clicks

Correct Answer :

  • Maximize conversion value

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