How many parameters or segments should an advertiser choose to create a customized audience for their Audience Deals campaign?

1. One segment, such as lifestyle or brand interest.
2. wo segments, combining the previous ones or others.
3. Three segments, combining Mercado Libre’s audiences with third-party data.
4. As many segments as they want, but being careful not to micro-segment.

Correct Answer :

• As many segments as they want, but being careful not to micro-segment.