Fundamentals of Digital Marketing Answers - Google Digital Garage Exam - Digital Skills - Digital Unlocked

Hamish’s Website Isn’t Getting As Many Visitors As He’d Like. He’s Heard That Search Engine Marketing (SEM) Can Help, But Isn’t Sure How It Works. Can You Explain What SEM Enables You To Do?

Latest Update on 7th May, 2021 by Certification Course Answers

Hamish’s Website Isn’t Getting As Many Visitors As He’d Like. He’s Heard That Search Engine Marketing (SEM) Can Help, But Isn’t Sure How It Works. Can You Explain What SEM Enables You To Do?

Module 2 Lesson 3 Marketing Your Online Presence

  1. Buy ad space on a search results page
  2. Bid for keywords to display your content in search engines
  3. Tag keywords within your website content
  4. Optimise your website’s design

Correct Answer:

  • Buy ad space on a search results page
  • Bid for keywords to display your content in search engines

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