fill in the blank: The purpose of smarketing meeting is to ___________.

1. Bring your sales and marketing teams together to collaborate on a shared project and solve problems.
2. Compare marketingsperformance against that of sales to determine who gets the larger cut of the next quarterly budget.
3. Create an open forum where both marketers and sales reps make suggestions to the teams in product to determine which products get built for customers next.
4. Use post-its to map out your entire customer journey and flywheel.

Correct Answer:

• Bring your sales and marketing teams together to collaborate on a shared project and solve problems.