fill in the blank: Data cleansing is the process__________.

1. of using the size, positioning, and color in your reports and widgets to draw your persona’s attention to critical areas.
2. of detecting and correcting inaccurate records from a table or database.
3. your business takes to provide sales with the resources they need to effectively sell.
4. that helps you review and invest in your customer experience in this age of the empowered buyer.

Correct Answer:

• of detecting and correcting inaccurate records from a table or database.