fill in the blank: Competitive intelligence is ________.

1. used to identify an organization’s strengths and weaknesses, as well as its opportunities and threats.
2. the name of the strategy you use to actively slow down and sabotage your competitor’s flywheels.
3. the result of a company’s efforts to gather and analyze information about its industry, business environment, competitors, and competitive products and services.
4. a technique used entirely for visualization purposes, to envision the impact of forces and friction on a flywheel.

Correct Answer:

• the result of a company’s efforts to gather and analyze information about its industry, business environment, competitors, and competitive products and services.