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Google Ads Measurement Certification Exam Answers

Felix launched both a Google Search Ad campaign and a Google Display Ad campaign to drive sales of tools on his home improvement website. He reviewed his sales data after two weeks and noticed his Search Ad campaign is the most successful. Which optimization type should Felix use if he wants to use bidding or targeting to acquire more customers?

Latest Update on 4th July, 2023 by Certification Course Answers
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Felix launched both a Google Search Ad campaign and a Google Display Ad campaign to drive sales of tools on his home improvement website. He reviewed his sales data after two weeks and noticed his Search Ad campaign is the most successful. Which optimization type should Felix use if he wants to use bidding or targeting to acquire more customers?

  1. Attribution
  2. Placements
  3. Media Mix
  4. Channel

Correct Answer:

  • Channel

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