Microsoft Advertising Search Certification Answers

Emily is creating a campaign for a large insurance company’s auto insurance and is choosing an automated bid strategy. The aim is to use Microsoft Advertising’s data-driven bidding to get as many online purchases as possible. Which bid strategy should Emily choose?

Latest Update on 25th June, 2023 by Certification Course Answers

Emily is creating a campaign for a large insurance company’s auto insurance and is choosing an automated bid strategy. The aim is to use Microsoft Advertising’s data-driven bidding to get as many online purchases as possible. Which bid strategy should Emily choose?

  1. Target cost per action
  2. Enhanced cost per click
  3. Maximize conversions
  4. Target impression share

Correct Answer :

  • Maximize conversions

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