Amazon Advertising foundations Certification Assessment Answers

Dreyfus is an advertiser looking to drive purchase for his brand’s products. Which metrics would be best for evaluating his campaign’s purchase goals? (Select 2)

Latest Update on 14th July, 2023 by Certification Course Answers

Dreyfus is an advertiser looking to drive purchase for his brand’s products. Which metrics would be best for evaluating his campaign’s purchase goals? (Select 2)

  1. Units sold
  2. Click-through rate
  3. Impressions served
  4. Return on ad spend (ROAS)

Correct Answer :

  • Units sold
  • Return on ad spend (ROAS)

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